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March 28 2017


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Last month I had the fortune to join over 1,900 innovators from 90 countries at the World Economic Forum's Annual Meeting in Tianjin, China, to discuss how innovation can enhance the state of the world.

Throughout hundreds of workshops, panels, private assemblies and social gatherings, we analyzed the way to handle climate change, how to invest in public infrastructure to better regulate financial services, and tons of other urgent issues. In addressing these issues, everyone -- independent of discipline or nationality - brought to the table our most valuable asset: the amazing Human Brain.

During captivating and exciting sessions we investigated the new frontiers in neuroscience. A prominent focus was around how emerging neurotechnologies, like those enabled by the White House BRAIN Initiative, will help detect and record brain activity in unprecedented detail and, therefore, revolutionize our knowledge of the mind and also your brain.

In parallel, high ranking government officials and health experts convened to brainstorm about how to "optimize healthy life years." The dialogue revolved around physical wellbeing and promoting positive lifestyles, but was mostly silent on the subjects of mental or cognitive wellbeing. The brain, that essential asset everyone must learn, problem solve and make good-decisions, as well as the related cognitive neurosciences where much progress has occurred over the past two decades, are still largely absent from the health plan.

What if brain research that is existing and noninvasive neurotechnologies might be applied to improve public health and well being? How can we begin building bridges that are better from present science and the technologies towards wards that are handling real-world health challenges we're facing?

Great news is that the transformation is underway, albeit underneath the radar. People and associations globally are likely to spend over $1.3 billion in 2014 in net-based, mobile and biometrics-based solutions to assess and enhance brain function. Growth fueled by appearing cellular is poised to continue and non invasive neurotechnologies, and by patient and consumer demands for self-driven, proactive brain care. For instance, 83% of surveyed early-adopters agree that "adults of all ages should take charge of their own brain fitness, without waiting for his or her physicians to let them know to" and "would personally take a brief assessment annually as an annual mental check up."

These are 10 priorities to consider, if you want to improve health & wellness based on the newest neuroscience and non-invasive neurotechnology:

1. Start-up Thync merely raised $13 million to marketplace transcranial stimulation in 2015, helping users "change their frame of mind." That's not a medical claim per se...but does the technology have to be regulated as a medical device?

2.Invest more research dollars to fine tune brain stimulation techniques, such as transcranial magnetic stimulation, to enable truly personalized medicine.

3. Adopt big data research models, including the newly-announced UCSF Brain Health Registry, to leapfrog the present clinical trial model that was little and move us closer towards delivering personalized, integrated brain care.

4. Transform the mental health framework, from a constellation of diagnoses like anxiety, depression, ADHD...to the identification and strengthening of the specific brain circuits ("cells that fire together wire together") that may be deficient. This is exactly what the Research Domain Standards framework, put forth by the National Institute of Mental Health, is beginning to do.

5. Coopt pervasive activities, such as playing videogames...but in a way that ensures they have a beneficial effect, such as with cognitive training games created specifically to prolong cognitive vitality as we age

6.Monitor the negative cognitive and psychological side-effects from many different clinical interventions, to ensure unintentional effects from the cure are not afflictive than the treated person's first state. Given that the US Food and Drug Administration merely cleared an innovative mobile brain health assessment, what prevents more extensive use of baseline assessments and active monitoring of cognition as an individual begins a particular treatment system or drug?

7.And, last but definitely not least, encourage bilingual education and physical exercise in our schools, and reduce drop out rates. Enhancing and enriching our schools is perhaps the most powerful social intervention (and the first noninvasive neurotechnology) to build lifelong brain reservation and postponement problems brought by cognitive aging and dementia.

Let us reinforce existing bridges -- and assemble new ones that are needed -- to improve our collective health, 90 дневна диета книга and well-being.

Initiatives for example those above are an important beginning to view and treat the human brain as an asset to get in across the whole human lifespan, and to truly maximize years of practical, healthy and purposeful living.

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